Skip to main content

EXCLUSIVE: Multiplexes score a sixer by showing India vs Pakistan’s Asia Cup match live; record 80% occupancy, sell 20,000 tickets with collections amounting to Rs. 1.20 crores approx.

Over the past few years, several theatres and multiplexes have begun showing live matches on the big screen. The trend has picked up as instead of going to the stadiums and paying for expensive tickets, one can rather watch the match in the confines of an air-conditioned auditorium at cheaper rates. Also, if the occupancy is encouraging, the claps and hoots give viewers a near stadium-like experience.

EXCLUSIVE Multiplexes score a sixer by showing India vs Pakistan’s Asia Cup match live; record 80% occupancy, sell 20,000 tickets with collections amounting to Rs. 1.20 crores approx.

Theatres have shown IPL and World Cup matches in the past. On Sunday, August 28, many centres across the country played the India vs Pakistan T20 Asia Cup match. And they hit a sixer as the response was better than expected. It also came at a great time when the exhibition sector has been struggling as big-ticket films like Laal Singh Chaddha, Raksha Bandhan and Liger bombed badly.

Puneet Gupta, AVP - Corporate Communications, Inox Leisure Limited, said, “We got decent footfalls, as compared to the previous cricket matches. We played it in 30 cities and 60 screens. The match next Sunday might also be that of India vs Pakistan. So we’d promote it well and hope we get better footfalls.”

Devang Sampat, CEO, Cinepolis India, stated, “The response was fantastic. Cinepolis was also the distributor of the India vs Pakistan match. We released it in 250 cinemas and it recorded 80% occupancy.”

Akshaye Rathi, a film exhibitor and distributor, revealed, “From the three national chains, almost 20,000 tickets were sold which led to collections of approx. Rs. 1.20 crores.” He continued, “We have won the first match and hence, there’s more anticipation and excitement. I am assuming more ticket sales will happen for it.”

So happy are theatres with the response to the India vs Pakistan match that they have decided to also screen India vs Hong Kong match, on Wednesday, August 31.



from Latest Bollywood News | Hindi Movie News | Hindi Cinema News | Indian Movies | Films - Bollywood Hungama https://ift.tt/T7bd95r https://ift.tt/FAa90rK
Labels:

Comments

Post a Comment

Thanks 😊 you

Popular posts from this blog

Kartik Aaryan starrer Aashiqui 3 retitled Tu Aashiqui Hai; film to be inspired by Basera: Report

Hold onto your hats, Aashiqui fans! The highly anticipated Kartik Aaryan starrer, initially announced as Aashiqui 3, has undergone a name change and a surprising twist. According to recent reports, the film will now be called Tu Aashiqui Hai and reportedly draw inspiration from the 1981 romantic drama Basera. A recent report by Times Now quoted a source saying, “Aashiqui 3 is now titled Tu Aashiqui Hai. It is based on the 1981 film, Basera, starring Shashi Kapoor, Rakhee, and Rekha. The film will go on floors later this year. Tripti and Kartik will play the lead roles, and the producers are yet to lock one more actress for the movie.” While the makers haven't officially confirmed Tu Aashiqui Hai as a remake of Basera, the choice of title and reported inspiration certainly sparks curiosity. Basera explored complex emotions and relationships, elements resonating strongly with the Aashiqui franchise. Will Kartik and Triptii bring a contemporary twist to this classic love story? Only...
Post a Comment
Read more

Vishal Bhardwaj, Vikramaditya Motwane and Rohan Sippy come together for a new project?

A recent poster shared by the three filmmakers Vishal Bhardwaj, Vikramaditya Motwane and Rohan Sippy has everyone guessing on the trio’s next big move. Is this a teaser for their upcoming project together? In today’s times when filmmaking scenarios have changed and collaborations have become a trend, the possibility of this extremely talented trio coming together seems ripe! If guessed right, this would hint at the start of a new era in Indian Cinema with the three visionary filmmakers coming together with their signature styles to create a masterpiece. Each of these accomplished filmmakers brings a unique and diverse filmmaking style to the table, contributing to the rich tapestry of Indian cinema. The possible collaboration promises a treat for cine lovers.   View this post on Instagram   A post shared by MAMI Mumbai Film Festival (@mumbaifilmfestival) All three filmmakers are also known to be great contributors at Mumbai Academy of the Moving Image (MAMI) and this new ...
Post a Comment
Read more